The reasons for having a blog far outweigh the reasons for NOT having a blog. Time and content seem to be the two biggest factors against blog writing, but as you can see, there are so many benefits to it!
Ann Michaels & Associates can bring our experience to your company's blog. Let us do the work so you can reap the benefits! Starting a blog writing program is simple and takes only a minimal amount of time on your part. There are four steps to launching a blog writing program:
This is when we learn more about your business - what sets your company apart, what are your customers' perceptions, what problems do you solve for your customers? We take that information and develop a blog writing strategy to highlight the company's offerings, provide solutions to your customers' most pressing needs, and set you apart as an expert in your industry.
based on your industry, business model, and blog objectives, we will help you choose a frequency package that is the best fit for your needs. We will then select a blog writer who best matches your needs and start creating content.
the initial blog posts will be created and submitted for approval. We do not post any content without your seal of approval. Content will be scheduled to be published at your chosen frequency; once content is published, your marketing team can repurpose the content across advertising, email communication, social media marketing, and more. This is another simple, low cost method for generating content and increasing engagement.
each month we will provide a report that shows the number of visitors to your blog, as well as which types of content received the most engagement. Additional reporting will include number of subscribers, visitors across time, referring websites, and other useful metrics.
We make it easy, so it's one less thing for you to worry about! Contact us today to learn more about blog writing services and how they can help you grow your business!